The Power of Advertising

1/11/16
9MD P3

Today we are going to begin our new unit about advertising. We are going to investigate the persuasive techniques used in advertising. These skills will help us to make informed decisions about the range of advertisements that we are often surrounded by from a range of media. This process will helps us to be critical thinkers as we analyse a range of advertisements.

LI: We are learning to understand the impact and power of a range of TV advertisements.

SC: I can contribute to the group discussion about advertising.
       I can work with my group to identify some possible persuasive techniques that the ad is using.
       I can contribute my ideas to the group scribe so our work can be displayed in the classroom.

Lesson Sequence

Silent Reading
Free Writing ( your choice)
Group brainstorm and recording of ideas.
Questions To discuss and record your groups ideas:
What's advertising all about? How do the producers make them really effective?
 

Viewing of TV Ads
Click here for the Top Ten TV ads